Most importantly, in january alone, I have bought and sold more than 4 goods between these two services. I decided to write this for users of these sites or for those who would want to start buying from either tonaton or olx. If you have not tried online classifieds before, you should check out the last part of this post. According to a statement from naspers, the deal enables olx users in these countries to benefit from jiji’s market-leading products and services that have been ranked number one by nigerian android users for shopping. The transaction is supported by one of jiji's principal investors, digital spring ventures, and enables olx users in these four new markets to benefit from jiji products and services.

I spoke to a few friends and sought out to understand why they would use either olx or tonaton. I realised when wanting to buy something, most people visit both classifieds site to check if there are any people selling the stuff they needed. One observation I made was people claimed the stuff on olx were less expensive than those on tonaton. A lot of the people I spoke to were happier to have bought from olx rather than tonaton. This was because of the unverifiable claim that prices on olx were less.

Professional sellers listing over one million items in a rapidly growing  market of 200 million people. Nigerian online marketplace jiji is to acquire the businesses of fellow classifieds platform olx in kenya, ghana, uganda, and tanzania, and redirect olx users in nigeria to its own platform. When buying from online, one of the factors we all have to look at is security. How sure are you the person selling the goods actually has the good.

A friend also added that more ads on tonaton had already been sold but were still lurking on the site. Jumia, the loss-making e-commerce giant is all about to ipo in new york to scale businesses and hurdles on the african continent. Mastercard joined a number of growing investors in the business last week. All users of olx nigeria, olx ghana, olx kenya, olx tanzania, and olx uganda's sell-and-buy classifieds websites will be redirected to jiji. Shepherd yaw morttey is an seo expert in accra, ghana with over 7 years of experience working with businesses that want to see their google search rankings surge.

What about buying something and realizing it is totally different from what was advertised? Both tonaton and olx offer some level of security for their users. "We continue to act as a long-term investor in africa and are excited  by the exceptional opportunities, this young and dynamic continent has to offer. In the next two to three years we aim to be one of the top 10 classifieds businesses in the world by traffic," he said. Pending regulatory approvals, all users of olx

The parties said olx's reach combined with jiji's own proprietary search and delivery algorithms would create a more streamlined experience for consumers. Well, I dare to say tonaton is way ahead of olx in this regard. Tonaton have their very own “delivery system” where you can choose for tonaton to deliver what you have bought. Tonaton goes to the seller, inspects the goods and brings it to you. You inspect the goods delivered by tonaton and only pay when you are satisfied it is what you want. There is the usual contact the seller via email directly on the website, and the option to view the locality of the seller.

Apart from being keen Jiji Ghana on online consumer behaviours, he loves to discover how online can influence offline sales and conversion. He is the founder of mfidie.Com, the biggest tech-focused blog in ghana, a former eit at mest africa. Shepherd is available for consultations on [email protected] or via linkedin. Walie holdings ltd. Owns jiji.Com.Gh, which will apparently power a new olx and give a brand new experience to traders so they can continue to buy and sell on the classifieds site.