The global baby personal care products market size was estimated at USD 5.1 bn in 2021, growing at a CAGR of 6.9% during the forecast period 2022-2028. Glance our 200 slides market research and competitive intelligence research report, 25 Tables and 65 Figures and other qualitative sections with an in-depth TOC on " Global Baby Personal Care Products Market : By Product Type (Shampoos, Shower gels, Bathing Bars, Lotions, Creams, Oils, Powders, Diapers, Others), By Application (Hair, Face, Skin, Body, Bath), By Distribution Channel (Hypermarkets, Supermarkets, Online Stores, Drugstores), and Geography – Market Estimation, Dynamics, Regional Share - Global/Region/Country Forecast to 2028",

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Increasing Awareness among people about Infants Skin Care will Foster the Global Baby Personal Care Products Market

The baby personal care products market provides baby care products for the use of infants. Baby care products manufactured in the market include shower gels, body lotions, baby powder, shampoo, baby wipes, massage oil and others. A number of clinical tests are performed on these products before bringing them into the market.  Baby personal care products are especially designed products used on newborn and children below the age of three. Mild and non-irritable substances are used in the making of these products. Increase in birth rate plays the significant role in accelerating the growth of baby personal care products market. In addition, increasing investments in research and development activities, growing preference towards eco friendly and organic products and constant launch of novel products in the market propel the global market growth. Moreover, rising consciousness about the skin care of infants and increasing spending on baby care and personal care products are also anticipated to bolster the Global Baby Personal Care Products Market growth.

North America to dominate the baby personal care products market
Baby personal care products market is categorized into Asia pacific, North America, Latin America, Africa, Europe and Middle East. Among all these regions, North America is anticipated to lead the baby personal care products market due to the high living standards of the people and financially stable people live in the region. Latin America, MEA and Asia pacific are expected to witness notable growth in baby personal care products market during the forecast period due to the emergence of multinational industries into the market of emerging countries such as Brazil, China and India, changing lifestyle and increase in disposable earnings. 

Competitive Analysis           
There are several key players operating in the global Baby personal care products market, which include Procter & Gamble Co. (U.S.), Johnson & Johnson (U.S.), Beiersdorf AG (Germany), Alliance Boots GmbH (Germany), Avon Products, Inc. (U.S.), Unilever (UK), Kimberly-Clark Corporation (U.S.), Burt’s Bees (U.S.), The Himalaya Drug Company (India) and Wipro Consumer Care & Lighting (India). Hindustan Unilever introduced baby care products in July 2016 under its Dove brand. Key players in the market are giving more attention to launch innovative products by considering the demand of the customers. More focus is given by key players on bringing products into the market with natural and non-toxic components, which will drive the market growth.

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