Blood pressure monitoring devices are medical devices used to measure blood pressure readings digitally. They are helpful for patients or individuals to regularly monitor their blood pressure at home to track patterns and ensure it remains within a healthy range. Some common types of blood pressure monitors include wrist cuffs, arm cuffs, and finger cuffs.

The global blood pressure monitoring devices market is estimated to be valued at US$ 2 Bn in 2023 and is expected to exhibit a CAGR of 4.8% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market Dynamics:

Increasing Geriatric Population: The geriatric population is more prone to develop hypertension and requires regular BP monitoring. According to the United Nations, the global population aged 60 years or above is expected to double from 12% to 22% between 2015 and 2050. This rising aging population is likely to increase the demand for BP monitoring devices during the forecast period.

One driver from heading: Increasing awareness about hypertension management through regular BP monitoring is also expected to drive the growth of the global blood pressure monitoring devices market over the forecast period. Regular monitoring helps manage blood pressure levels to reduce the risks of heart attacks, strokes, and other heart diseases associated with hypertension. Various awareness campaigns by governments and healthcare organizations are encouraging the adoption of home BP monitoring devices.

SWOT Analysis

Strength: Blood Pressure Monitoring Devices have become increasingly accurate and user-friendly in recent years. Wireless devices have made monitoring easier than ever with Bluetooth connectivity to smartphones. These advances have helped improve patient compliance with regular checkups.

Weakness: Elderly patients may struggle with operating sophisticated digital monitors. Some lower-income groups still cannot afford high-quality home devices. Significant regional differences exist in device penetration rates across countries.

Opportunity: Growing incidence of hypertension worldwide presents a massive market potential. Launch of affordable, simple to use devices can help monitor conditions in rural areas. Ongoing R&D is expected to yield novel monitoring technologies incorporated into wearables.

Threats: Entry of low-cost competitors from Asian markets poses pricing pressures. Stringent regulations around marketing claims and data security compliance increase costs. Shift towards digital healthcare services during COVID-19 pandemic affects sales of physical devices.

Key Takeaways

The Global Blood Pressure Monitoring Devices Market Size  is expected to witness high growth over the forecast period of 2023 to 2030. The market size is projected to reach US$ 2 Bn by 2023, registering a CAGR of around 4.8% during this period.

Regional analysis - North America currently dominates the global market due to high consumer awareness and healthcare expenditure. However, Asia Pacific is witnessing the fastest growth led by China, India, and other Southeast Asian countries. Expanding medical infrastructure and growing middle-class population are driving the demand.

Key players - Key players operating in the Blood Pressure Monitoring Devices market are Rent the Runway, Poshmark, Elanic Services Private Limited, Dress & Go, GlamCorner Pvt Ltd., Envoged, Etashee, Secoo Holdings Limited, and Secret Wardrobe. They are focusing on customizing offerings as per regional needs and forging partnerships with healthcare providers to strengthen distribution channels.

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